Goods Design Research Paper Example | Topics and Well Written Essays - 2500 words

Goods Design - Research Paper Example Donald Norman moved away from mainstream scientific thinking by transforming his quest for enhancement of life. His streams of thoughts analyze an object not merely by its proposed use but its interaction with the user. Beyond serving a use an object has intrinsic ability to appeal to the user’s subconscious. This ability is attached subjectively based on the user moods, preferences and expectations. Norman believes that an attractive design is capable of creating pleasant experiences. He also believes that aesthetically pleasing objects usually appear more effectives by virtue of their sensual appeal. He suggested that although this ability did not influence the usability of the object it however influenced motivation of the user to perform the intended task. Cognitive thought processing takes place in either depth first processing that minimized distractions or breath first processing that takes advantage of the distractions and converts them into creative ideas (Norman, 200 7). Cognition is objective since it focuses more on the feasibility of the concepts on which the design is based. This suggests that engineers and designers produce items that are human centered in as far as reducing stress induced by the product since this would interfere with the user’s concentration. ... Items that are incorporate features such as color, shapes, smell that attract positive emotion in the user motivate better work performance (Norman, 2007). They inspire broad thinking and creativity by increasing tolerance to minor difficulties and flexibility at finding solutions. Pleasure derived from the physical appearance or functioning of the items induces positive effects broadening creativity and tolerance to blockage. He concludes on the notion that attractive things work better which is not entirely based on cognition of usability. According to him a good design must possess both usability and aesthetic value. Marketing considerations must be integrated in the manufacturing process and placement in the market. The items should be functional, affordable and pleasurable to own and use (Norman, 2007). Norman concludes that the positive affects of a design usually enhance creativity and this make those designs which are human centered to be essential for situations or tasks whi ch are stressful and this how Donald Norman emphasized on the importance of design in creating pleasant emotions. 2. Philosophy a crash course Philosophy refers to the academic discipline that exercises reasoning and logic with an attempt to understand reality and develop answers to fundamental questions about life, knowledge, morality and human nature (Irwin and Gracia, 2007). Due its generalized ideas and interrogation of thoughts this field of study is often perceived to ask questions that are rhetorical and interfering with common belief systems. Students shun philosophy out of its complexity and use of reasoning and logic to develop knowledge and test existing systems. Popular culture on the other